This post represents a new beginning for the SEO coach blog. It's been months since my last post, and it's time to get back in the saddle. My intent for this blog remains the same: to provide practical, actionable advice for people trying to make the most out of their websites, with a focus on SEO and search engine marketing.
Today, I am beginning a series of posts with a very simple concept. One post a day, with one simple idea, one thing you can do that day to make your web site and marketing perform better. Sometimes it will just be about SEO, or just about PPC, but I will also talk about a lot of other things like conversion, email marketing, etc.
Here we go...
Today, I want you to think for a moment about all the things you haven't been doing. All the things you've meant to do, but haven't actually done. All the good ideas, all the post-it notes, the action items, the to-do lists. Grab yourself a box, or a bin, or a file folder, or something, and chuck them all in there. Whenever you get an idea, and notice that the post-it is still on the monitor a couple weeks later, chuck it in there. For fun, we'll call this repository your box of dreams.
Now, let's play a little game. Since you now have room on your monitor for a new post-it note, go ahead and write one that says "grab hold of your dreams."
Every morning, before you check your email, grab one thing out of the box of dreams, and think about how long it would take to do something with it. If you can do it right away, just do it. If you can't, then you have a choice to make. You can put it back into the box and pull another one out, or you can check this blog for something short, sweet, and simple that will make your world a better place.
Then you just do it. Do one thing, first thing in the morning. I don't care how you do it. If you don't like post-its, you can print the blog post at the end of the day and put it on top of your keyboard so you remember to do it in the morning. You can unplug your mouse and wrap the printout around it.
Your first one-a-day is already posted. Get to it. :D